Going Deep with Aaron Watson
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Digital Content Curator 9/30/15

9/30/2015

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The best stuff from all around the web; read, learn and prosper.

The government tracks every website you visit and know what porn you are watching (The Intercept)
Men who harass women online are losers - now backed up by a study (Washington Post)
We need to look after our workers and fix outdated systems (NYT)
What you can learn from googling yourself (LinkedIn)
Leaked; Brand to Ad Agency memo (Medium)
Poverty forces you into short-term decision-making (New Republic)
How to write funny (Scott Adams)

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How to Job-hunt like a Purple Cow

9/29/2015

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If you haven’t read Purple Cow by Seth Godin, I strongly encourage you to do so. The book is littered with interesting insights, but none more so than the section on job-hunting.

Godin argues that advertising is dead and that companies, design teams and individuals should focus on being remarkable. When applying this concept to job hunting, he explains:

“Odds are that the last time you switched jobs, you used a resume. Following conventional wisdom, you may have sent it to hundreds or thousands of employers. You may have posted it online or emailed it in an effort to “network” your way to a new job. All of this effort is really nothing more than advertising.”

Instead Seth suggests spending more time cultivating “sneezers”, his term for influential people, that will network for you by sharing your name when interesting opportunities arise and vouch for you when questioned.

I can attest to this strategy as I have found multiple job opportunities through introductions and unsolicited offers from members of my social network. Most recently, VP of Sales with TopScore.

Job Hunting Quick Hits From Seth

Job-seeking techniques are overrated - Focus on the job(s) you do in your day to day life. Do you kick ass at your part-time job? You boss probably notices and would recommend you. Do you work exceptionally hard for your club sports team? Your coach would be a great ally in a job hunt. Remarkable people are offered jobs because of their track record and reputation for great work.

“References available upon request” Is a waste of space - Godin says, “Your references are your resume.” Either provide them directly and stand out, or don’t bother.

The Pile is a bad place to be - Sites like Monster.com are piles of resumes waiting for someone to find them. Spend your time becoming remarkable to so you never have to play the waiting game. It’s not fun.

Additional Tips from Aaron

Update, or create, a quality LinkedIn Profile - I started mine as a junior in college and have slowly improved the quality of my profile with tips and tricks from folks like Lewis Howes and Koka Sexton.

Produce Original Content - I don’t care if it’s a blog, podcast, vlog, or painting, you need to flex your creative muscle and share something with the world. You’ll build valuable skills (that you can talk about in an interview) and meet new people. My podcast offers an excellent opportunity to network and meet people with whom I can collaborate. These are my sneezers.

Go the Extra Mile - It is not enough to just send in an application and pray. Take the opportunity to swing by the office of where you’re applying and deliver a physical copy of your resume on cardstock paper (it costs less than $5 at Fedex). Write a handwritten thank you to the recruiter you met at the job fair. Exceptional behavior is rarely impossible to execute, it usually just requires a little extra effort.

Connect with me on LinkedIn if you want to continue the conversation or share tips.
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Digital Content Curator 9/29/15

9/29/2015

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The best stuff from all around the web; read, learn and prosper.

God help us… “the selfie has become the center of its own economic ecosystem” (Fusion)
Introducing “M”, Facebook’s Siri competitor (Wired)
We are living in the most awesome period of human history (Motley Fool)
The UN just took sides on the free speech of the internet (Washington Post )
How do you bring an aircraft back from the dead? (BBC)
Save money AND have a fun life (Fusion)
Let’s sell some shit to millennials (the Awl)

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Digital Content Curator 9/28/15

9/28/2015

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The best stuff from all around the web; read, learn and prosper.

7 traits of top-notch mentors (Fast Company)
Getting God out of football (the Nation)
Midroll makes its play for the podcasting universe (Splitsider)
The online advertising industry is in worse shape than you think (Fortune)
The missed $100k investment that is now worth over $250M (Bloomberg)
Everything you need to know about buying domain names (Medium)
Intentionally not saving in your 20s is just stupid (Motley Fool)
10 ways make money online (Foundr)
Up your dog selfie game with this ridiculous gadget (CNET)

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The Influencer Matrix

9/27/2015

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Check out this interesting matrix from the folks who determine a celebrity's Klout score.
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My big takeaway is takeaway is a self-reflection. I am definitely consistently participating. I do a lot of sharing and curating, but should challenge myself to create more. Where do you fall?
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Digital Content Curator - 9/27/15

9/27/2015

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The best stuff from all around the web; read, learn and prosper.

The Virtual Assistant future is coming (Wired)
The Worst Idea of All Time (Onion AV Club)
Howl is the next step for podcasting (Fast Company)
Scientology vs. the Internet (Kernel)
Default to Optimism (Startup Jackson)
The Volkswagen corporate fraud story (Medium)
Dan Rather on America’s science problem (Mashable)

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Digital Content Curator - Saturday Longform Edition

9/26/2015

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Eight reads to start your weekend off right.

The rise of victimhood culture (Atlantic)
You don’t have what it takes (Calacanis)
Crisis in a Chinese Boomtown (NPR)
Some heavy political science - playing geopolitics with the grandmasters (Huffington Post)
Listing Hillary's accomplishments (Politico)
Donald Trump is changing American Politics (NY Mag)
How to build a multi-million dollar business while traveling the world (4HWW)
Siri and the future of ambient computing (NYT)
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Digital Content Curator 9/25/15

9/25/2015

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The best stuff from all around the web; read, learn and prosper.

I’m addicted to podcasts (Kernel)
7 Rejections with Brian Chesky (Medium)
Slavery was never a national institution (NYT)
What will the humans do? (Pacific Standard)
US Soldiers are told not to intervene on afghan abuse of young boys (NYT)
Ask Andrew WK - Is prayer stupid? (Village Voice)
Holy Shit of the Week - 87 NFL players test positive for brain disease (PBS)
Here’s what a $350k house in San Francisco looks like (Fusion)
Is Twitter Excel or Photshop? (Benedict Evans)

Be sure to share your favorite links.
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Digital Content Curator 9/24/15

9/24/2015

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The best stuff from all around the web; read, learn and prosper.

Will Howl be the “Netflix of podcasting”? (Kernel)
Landlords economical impact (Bloomberg)
The Product CEO Paradox (Ben Horowitz)
The flaws of Jeb Bush’s tax plan (Vox)
Seven things the Republican hopefuls got right in the last GOP debate (A Plus)
Brand comes first (Arnold Waldstein)
Gary V on networking with leverage (WSJ)
The experience fallacy (A Wealth of Common Sense)
The color of fall menswear (GQ)

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Digital Content Curator 9/23/15

9/23/2015

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The best stuff from all around the web; read, learn and prosper.

Lars Dalgaard on recruiting sales people with zero bull-shit interviews (Forbes)
Iran’s plutonium concession is huge (NYT)
Not everyone suing banks are good guys (Bloomberg)
Bernie Sanders inability to engage black voters (Alternet)
Deregulation is speeding up regenerative medicine in Japan (Japan Times)
Google plucks former Hyundai CEO (Re/Code)
Product Hunt Interview - Meet Ben Horowitz (Medium)
Sanders v. Trump - Images that can’t be unseen (Scott Adams)
Politically correct Lord of the Flies (New Yorker)

Be sure to share your favorite links.
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