561 $7 Million Annual Recurring Revenue 100% Bootstrapped w/ Adriane Schwager (Growth Assistant)2/20/2023
Adriane Schwager is the co-founder and CEO of GrowthAssistant, a global talent solution helping marketing teams focus on brand, strategy and results. They help startups and direct-to-consumer brands accelerate the growth of their businesses by offering full-time offshore employees to handle the manual tasks of marketing campaign management, design and reporting.
GrowthAssistant was founded in February 2021 and has already scaled to over $7 million in annual recurring revenue. More impressively, they’re completely bootstrapped.. They began offering companies digital marketing assistants and then graphic designers, but have expanded their offering to sales development, email marketing, business operations, and customer success. In this episode, Aaron and Adriane talk about how she helps companies save money, how to be a more empathetic and clear-minded decision maker as the head of an organization, and how Jesse Puji laid the groundwork for her company to have enormous success after just 2 years in business. Adriane Schwager’s Challenge: Write down every task you do for a day, put a check mark on the tasks you do more than once a week, then ask yourself which of the tasks you can document so you can delegate it and it’ll give you more time to focus on more high-level strategic work. Connect with Adriane Schwager
If you liked this interview, check out our episode about Gateway X and TikTok Ads w/ Jesse Pujji
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Daniela Osio is the Founder and CEO of the procurement-focused start-up Kloopify. Daniela is a former supply chain specialist for DuPont and was a CPIM certified and ISM 30 under 30 rising corporate start.
Today, she uses her expertise in logistics procurement, supply chain management, and risk management to run Kloopify, a data platform aimed at the global supply chain. Kloopify introduces sustainability to the procurement process with the data, analytics, and visibility into the environmental impact of all purchases. In this episode, Aaron and Daniela talk about procurement, its desperate need for innovation, and how her platform helps companies implement sustainability goals in their procurement process. Daniela’s Challenge: Take a look at where you’re spending your money. Do you spend your money on companies that align with your personal goals? 
Connect with Daniela Osio
If you liked this interview, check out our episode about the $2 Million to $80+ Million Family Business w/ Kristy Knichel
Steve Jobs was deeply influenced by Edwin Land, the founder of Polaroid. He took many of the top strategies that Land employed and used it to build Apple.
If you're interested in this video essay, watch the full video here.
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