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Going Deep with Aaron Watson                                 


553 Can the Morning Brew Make $100 Million? (CEO’s plan)

11/7/2022

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Austin Rief is the CEO and cofounder of the Morning Brew. In 2020, the Morning Brew was majority acquired for a $75 million dollar valuation, just five years after being founded by two University of Michigan students.

Morning Brew is a media company with an email list of over 3 million people. Their content informs, educates and empowers readers on the business world, money and their career. They bring informative and digestible daily news and information about businesses from Wall Street to Silicon Valley.

In this episode, Aaron and Austin talk about the metrics that matter to the Brew, what Austin learned about hiring and scaling, and how they implemented the EOS model to get outstanding results.


Austin Rief’s Challenge: Harness the power on the internet and learn from it. Leverage technology to make money.

Connect with Austin Rief

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If you liked this interview, check out our episode on How Sam Parr Builds Businesses.
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